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REPORT
Deal Attribution

Finally connect the dots between your events and your revenue automatically and natively in HubSpot.

Why Track Event-Influenced Deals in HubSpot?

Track Real Impact Without Manual Mapping

Every deal tied to your event shows up automatically so you can prove what your events are actually driving.

Get Granular Visibility into Pipeline and Revenue

See deal stage, close date, amount, and more right from the event record, with no digging required.

Enable Action and Reporting Across the CRM

Use workflows, dashboards, and custom cards to surface attribution exactly where your teams need it.

1. Trigger Attribution Automatically with Workflows

Use HubSpot workflows to associate deals with events based on activity — so attribution happens behind the scenes, without manual work.

2. See Full Deal Details Right on the Event Record

Access deal stage, close date, amount, and more — all linked directly to the event so you can measure real impact at a glance.

3. Highlight Revenue and Pipeline in Real Time

Surface attributed revenue and pipeline right where you need it — on custom cards, dashboards, or reports that stay up to date.

Tie Events Directly to Revenue

Don’t just count attendees — connect every event to the deals it influenced. With event•hapily, event attendance and engagement automatically feed into HubSpot’s contact and deal records, giving your sales and marketing teams clear visibility into which events drive pipeline.

No Matter Your Virtual Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

event-hapily-communication

Communications

Segment registrants and attendees s to target relevant event updates.

Reporting

Generate reports based on registration, attendance, engagement rates & more.

Website Updates

Keep your website up-to-date with the latest event info.

Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

Zoom Sync

Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.

Capacity Management

Automatically turn off forms when events reach max capacity or end.

event•hapily blog

The latest from the event•hapily team

Stop Rewriting Event Emails: How to Automate Personalized Communications in HubSpot

Stop Rewriting Event Emails: How to Automate Personalized Communications in HubSpot

Tired of cloning and editing event emails for every webinar or conference? See how event•hapily makes it easy to personalize and automate e...

Stop Rewriting Event Emails: How to Automate Personalized Communications in HubSpot
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Automation
Your Event Isn’t Over When It Ends: Mastering Post-Event Follow-Up in HubSpot

Your Event Isn’t Over When It Ends: Mastering Post-Event Follow-Up in HubSpot

Events build connections — follow-up builds customers. See how event•hapily automates post-event tasks and turns every conversation into me...

Your Event Isn’t Over When It Ends: Mastering Post-Event Follow-Up in HubSpot
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October 17, 2025

Automation
Behind the Beer: How Arrows Turned Their 'Steal This Beer' Event at INBOUND Into a Data-Driven Success With event•hapily

Behind the Beer: How Arrows Turned Their 'Steal This Beer' Event at INBOUND Into a Data-Driven Success With event•hapily

A behind-the-scenes look at how Arrows ran their biggest INBOUND happy hour yet — and finally got the data to prove it, thanks to event•hap...

Behind the Beer: How Arrows Turned Their 'Steal This Beer' Event at INBOUND Into a Data-Driven Success With event•hapily
Nikki Zangardi

October 16, 2025

case study

Level Up Your Event Strategy Needs with event•hapily.

Unleash the full potential of your industry events with the ultimate all-in-one HubSpot event management app.

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