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Event Marketing

Leverage HubSpot's best-in-class marketing tools to promote your events, drive attendance, and engage attendees throughout your event lifecycle.

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Why use event•hapily for marketing your event?

Segment Using CRM Data

Because event hapily is fully native to HubSpot, you never need to map fields or worry about integrations again. Use the data directly from your source of truth to target your communications.

Automate With Ease

Use workflow logic to power any part of your event communications and personalize every email automatically to market your events at scale

Text or Email? Why not both.

Market to your attendees across all channels, or tailor your messaging to the channel of your choice with built in email and SMS . 

1. Workflows and Triggered Communications

Configure multi step marketing campaigns using HubSpot's workflows tool leveraging templates you already have, or event hapily's pre-installed email templates for invites, reminders, and follow-ups with ease. 

2. Personalize at Scale

Use tokens from not only the contact in HubSpot, but the specific event you're referencing to power personalized communications to every attendee automatically. 

3. SMS and Text Automation

Extend your event marketing to the #1 channel with SMS and Text. Ensure reminders get to your attendees with the highest open rates on device. 

4. Reports and Dashboards

Measure your marketing performance with native reports and dashboards across all your key metrics. 

Automate Event Emails the Smart Way

Stop juggling separate tools and manual sends. With event•hapily, your registration confirmations, reminder sequences, and post-event follow-ups all flow through HubSpot — fully personalized, perfectly timed, and effortlessly trackable.

No Matter Your Virtual Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

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Communications

Segment registrants and attendees s to target relevant event updates.

Reporting

Generate reports based on registration, attendance, engagement rates & more.

Website Updates

Keep your website up-to-date with the latest event info.

Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

Zoom Sync

Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.

Capacity Management

Automatically turn off forms when events reach max capacity or end.

event•hapily blog

The latest from the event•hapily team

Why hapily Is Doubling Down on Events: A Small Change That Brings Big Focus

Why hapily Is Doubling Down on Events: A Small Change That Brings Big Focus

We’re sharpening our focus on events — what’s changing, what’s staying the same, and why this sets hapily up for what’s next.

Why hapily Is Doubling Down on Events: A Small Change That Brings Big Focus
Nikki Zangardi

January 07, 2026

announcement
[ON-DEMAND WEBINAR] The ELG Advantage: Using Partner Data to Supercharge Your Event Strategy with Crossbeam, HubSpot, and hapily

[ON-DEMAND WEBINAR] The ELG Advantage: Using Partner Data to Supercharge Your Event Strategy with Crossbeam, HubSpot, and hapily

Whether you’re planning one flagship event or a full event calendar, this webinar gives you a clearer, more connected way to plan, run, and...

[ON-DEMAND WEBINAR] The ELG Advantage: Using Partner Data to Supercharge Your Event Strategy with Crossbeam, HubSpot, and hapily
Nikki Zangardi

December 22, 2025

webinar
Build It Right the First Time: Customizing Event Builder to Capture Details You Rely On

Build It Right the First Time: Customizing Event Builder to Capture Details You Rely On

Learn how to customize hapily's Event Builder in HubSpot for a truly customized end-to-end event management experience.

Build It Right the First Time: Customizing Event Builder to Capture Details You Rely On
Nikki Zangardi

December 17, 2025

event builder

Level Up Your Event Strategy Needs with event•hapily.

Unleash the full potential of your industry events with the ultimate all-in-one HubSpot event management app.

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Get ready to event•hapily...

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