Lift Your Live Event Strategy to New Heights

Streamline your live event planning process while gaining deeper insights into engagement data, seamlessly integrating with your CRM, and enhancing the overall experience for attendees, speakers, and sponsors — taking your events from ordinary to extraordinary.

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Picture a world where you seamlessly manage events without juggling between platforms and an outdated spreadsheet.

Now it's time to turn that dream into a reality.

From setting up event pages, handling registrations, and check-ins to tracking event ROI and mastering follow-up — it's all here.

1. Create Your Event

Create your event in HubSpot, add the details, and see it automatically whip up event pages in CMS complete with HubSpot forms to gather data, making registration a piece of cake.

2. Invite People to Your Event

Create targeted lists for your marketing campaigns and use event merge tags for personalized email outreach. Let your reps send links directly to specific contacts, and make the most of these lists right in HubSpot.

3. Generate QR Codes for Registrants

Easily generate QR codes to embed directly in emails to help make on-site check-in a seamless experience.

4. On-Site Check-in

First impressions matter. Wow your attendees with a seamless check-in process powered by QR codes that automatically update attendee status inside HubSpot when scanned.

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5. Track Engagement by Target Accounts

Turn every attendee touchpoint into a personalized engagement opportunity for target accounts.

6. Target Post-Event Communications

Build dynamic lists from event registrations for tailored follow-ups or use workflows that activate with each event.

7. Align Sales and Marketing Teams

Break free from post-event chaos using automation triggered from event data that boosts your team's follow-up strategy and squeezes every drop of value from your event.

8. Report on Event Performance

Generate powerful reports that show key event datapoints like registration, attendance and engagement rates to show the overall success of your efforts.

9. Track your ROI

Create impactful dashboards that show total event ROI including budget tracking and revenue impact using deal attribution workflows to make meaningful decisions about the future of your event strategy.

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No Matter Your Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

Communications

Segment registrants, sponsors, speakers to target relevant event updates.

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Robust Custom Objects

Lean on out-of-the-box custom objects to keep all of your event data organized inside HubSpot.

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Capacity Management

Automatically turn off forms when events reach max capacity.

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Reporting

Generate reports based on attendance, engagement, completion rates and more.

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Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

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Onsite Check-In

Validate tickets that you've sold and track attendance and capacity.

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Event Website

Keep your website up-to-date with the latest session and speaker info.

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Zoom Sync

Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.

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Ticket Sales

Sell tickets for your event and track inventory in real-time.

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"The best thing to happen to HubSpot for event management since .... ever."

See why event•hapily is the #1 HubSpot native event management app in the marketplace.

Squeeze More Value Out Of Your Events.

Centralized Data

Streamline event management activities and attendee information within HubSpot, cutting out unnecessary tools while boosting data accuracy and availability throughout your company.

Enhanced Engagement

Deliver personalized and engaging experiences throughout the event lifecycle to improve relationships with attendees, speakers, and sponsors, fostering higher satisfaction and loyalty.

Insightful Analytics

Gain key insights about event performance and attendee engagement, equipping your team with the reports needed to assess event ROI and implement a data-driven approach for future planning and improvements.

Scalability & Reliability

Transform your event management operations with customizable workflows, real-time updates, and reliable automated processes that save time, reduce errors and minimize oversights.