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COMPARISON
event•hapily
vs. Eventbrite

Why settle for a disconnected integration when you can manage events natively in HubSpot? No third-party tools. No syncing headaches. Just seamless events, start to finish.

 

If you're using Eventbrite with HubSpot, you're probably all too familiar with the struggle —disconnected data, clunky integrations, and missing insights where you need them most.

event•hapily changes the game by keeping everything inside HubSpot, so you can plan, track, and report on events without messy workarounds.

Let's check out the differences between native event management with event•hapily and using a third-party tool like Eventbrite.

Spoiler: One of these actually makes your life easier 😉

 

Third-Party Solution vs HubSpot Native App

 

 

eventbrite logo

 

 


EVENT HAPILY LOGO

 

Native HubSpot Registration Experience
Ability to Add Multiple Sessions per Event
Separate Registration Records
Trigger Workflow Registrations
HubSpot Object Association
Event Record Customization
Custom Report UI Cards
Attendance Tracking
HubSpot CMS Modules for Registration Pages
Event Attendance Status on Contact Records
Trade Show & Conference Lead Capture Capability
Track Event ROI
Create Custom Reports
Deal Attribution

 

 

1. How does registration work?

 

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Use HubSpot Forms and Workflows for a seamless, native registration experience.

Registration Page
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You're stuck with Eventbrite’s registration pages— no HubSpot forms or landing pages allowed.

Eventbrite registration page

2. Can it handle multiple sessions in a single event?

 

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YES! A dedicated Session Object ensures each session is individually managed and represented in HubSpot.

Session Object
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NO. While Eventbrite has "Agendas," they’re not reflected in HubSpot, and attendees can't register for individual sessions.

Eventbrite agenda

3. Are there separate records for registrations?

 

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YES! Track attendance, trigger automation, collect feedback, and build better reports.

Track Attendance
Screenshot 2025-02-27 at 1.53.48 PM

eventbrite logo

NO. Registration data is hidden — custom question responses don’t sync, and all you get is an email address inside the Marketing Event Record.

Registered Contacts

4. Can you use workflows to register contacts for an event?

 

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YES! Built-in workflow actions let you register contacts for events automatically.

HubSpot Forms
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NO. HubSpot workflows can't register contacts for an Eventbrite event.

5. Can you associate events with other HubSpot objects?

 

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YES! Associate events with literally anything in HubSpot, including custom objects.

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NO. You're limited to the Marketing Event object — nothing else.

6. Can you customize the event record layout?

 

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YES! Customize the layout just like any other standard or custom HubSpot object.

Event Stat
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NO. The layout is locked to Eventbrite’s setup.

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7. Can you build custom report UI cards?

 

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YES! Easily visualize registrations over time and track key event metrics.

Event Reports
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NO. Customization isn't an option — you’re stuck with Eventbrite’s default Marketing Event object.

8. How do you track attendance?

 

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In-Person Tracking Module + QR Code Scanning — no third-party hardware needed.

Check In Form
QR Code
Associated Contacts
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Track attendance through the Eventbrite Organizer app or invest in third-party scanners.

9. Are there out-of-the-box CMS modules for event registration?

 

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YES! Includes HubSpot CMS modules and a full CMS theme for event pages.

CMS Theme
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NO. HubSpot CMS assets can’t be used for Eventbrite registration — you’re stuck with their in-app pages.

10. Can you see attended events on contacts?


 

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YES! Associations tables and Timeline Events make it easy to see event history.

Attendance Tracking
Activity log
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NO. Contact timelines show limited event info, and custom question data (e.g., t-shirt size, dietary needs) doesn’t sync.

 

11. Does it work for trade show or conference lead capture?



 

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YES! Capture contacts as Event Leads and track engagement

More Associated Contacts
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NO. Eventbrite is designed for hosted events, not lead capture at conferences or trade shows.

 

12. Can you track event ROI?



 

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YES! Use custom calculated fields and deal attribution workflows to track ROI however you need.

ROI stats
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NO. There are no customization options for tracking event ROI in HubSpot.

13. Can you build custom reports?

 

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YES! Custom reports are easy with robust registrant and session data.

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NO. Only two Eventbrite properties sync to the Contact Record, and they are continuously overwritten making reporting difficult.

14. Can you attribute deals to events?

 

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YES! Our Attribute Deal to Event workflow action connects revenue to events.

Deal Attribution to Event
Attribution Workflow
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NO. Eventbrite’s Marketing Events can’t be linked to deals

No Matter Your Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

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Communications

Segment registrants, sponsors, and speakers to send relevant event updates, deliver resources, or get feedback.

Reporting

Generate reports and dashboards based on registration, attendance, engagement, completion rates, ROI and more.

Website Updates

Keep your website up-to-date with the latest event info.

Robust Custom Objects

Use out-of-the-box custom objects to keep all of your data organized inside HubSpot.

Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

Capacity Management

Automatically turn off forms when events reach max capacity or end.

event•hapily blog

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Level Up Your Event Management Strategy with event•hapily.

Unleash the full potential of your events with the ultimate all-in-one HubSpot event management app.

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