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REPORT
Event Expenses & ROI

Track spend, attribute revenue, and see the true ROI of every event without exporting a single spreadsheet.

Why Track Event Expenses and ROI in HubSpot?

Visibility Into Every Dollar — In and Out

Log venue costs, travel, swag, and more — then measure what your event actually brought in, down to the deal level.

Connect Revenue Directly to Events

With native deal attribution, you’ll know exactly which events generated pipeline and closed-won revenue.

Own the Full Financial Picture

Track every quote, invoice, and payment — and assign responsibility so nothing falls through the cracks.

1. Log Total Event Expenses with Line-Item Detail

Track costs for venue rentals, travel, swag, catering, and more — right from the event record.

2. Tie Deals Back to Events with Native Attribution

See which attendees turned into contacts, which contacts became deals, and how much revenue each event actually drove.

3. Monitor Net Revenue and ROI in Real Time

Compare revenue against expenses directly in HubSpot — no outside math required.

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4. Track Financial Statuses and Task Ownership

See which event costs have been quoted, invoiced, or paid and who’s responsible for each line item.

No Matter Your Virtual Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

event-hapily-communication

Communications

Segment registrants and attendees s to target relevant event updates.

Reporting

Generate reports based on registration, attendance, engagement rates & more.

Website Updates

Keep your website up-to-date with the latest event info.

Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

Zoom Sync

Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.

Capacity Management

Automatically turn off forms when events reach max capacity or end.

event•hapily blog

The latest from the event•hapily team

How Pearagon Used event•hapily to Deliver a Sponsor-Ready Event Inside HubSpot

How Pearagon Used event•hapily to Deliver a Sponsor-Ready Event Inside HubSpot

Learn how Pearagon executed a sponsor-worthy event entirely within HubSpot, achieving seamless registration, clean data, and full funnel vi...

How Pearagon Used event•hapily to Deliver a Sponsor-Ready Event Inside HubSpot
Nikki Zangardi

May 14, 2025

case study
From Fishbowls to Full Funnel Visibility: How Imperial PFS Finally Made Trade Shows Worth It

From Fishbowls to Full Funnel Visibility: How Imperial PFS Finally Made Trade Shows Worth It

Discover how Imperial PFS transformed trade show lead management with event•hapily and HubSpot, achieving full funnel visibility and stream...

From Fishbowls to Full Funnel Visibility: How Imperial PFS Finally Made Trade Shows Worth It
Nikki Zangardi

May 01, 2025

case study
How Duke Streamlined Global Event Management with event•hapily + HubSpot

How Duke Streamlined Global Event Management with event•hapily + HubSpot

Discover how Duke Corporate Education streamlined their global event management by integrating event•hapily with HubSpot, enhancing efficie...

How Duke Streamlined Global Event Management with event•hapily + HubSpot
Nikki Zangardi

April 25, 2025

case study

Level Up Your Event Strategy Needs with event•hapily.

Unleash the full potential of your industry events with the ultimate all-in-one HubSpot event management app.

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