Maximize the Impact of Your Field Events
Gone are the days of juggling a full field marketing calendar while watching pipeline fall through the cracks. With event•hapily, it isn't just about making event management simpler, but smarter and more connected to your goals.
Are you ready to crush your pipeline goals?
Welcome to a new era of managing field marketing activities from inside HubSpot that fosters connections and drives more conversions.
1. Create Your Event
2. Capture Leads
Capture leads via form fills or manual entries, while automated workflows instantly create leads in your prospecting workspace for easy follow-up.
3. Scan Business Cards & Badges
4. Report on Leads & Pipeline Influence
Easily track leads and see how your events directly influence pipeline and revenue. See the impact across lifecycle stages — like whether someone in a buying cycle attended — so you can understand the true value of your event efforts.
5. Target Post-Event Communication
6. Align Sales & Marketing
7. Track ROI
From Attendance Reports to Zoom Sync
Communications
Segment registrants, sponsors, or partners to target relevant event updates.
Robust Custom Objects
Lean on out-of-the-box custom objects to keep all of your event data organized inside HubSpot.
Capacity Management
Automatically turn off forms for past events or when events reach max capacity.
Reporting
Generate reports based on attendance, frequency, follow-up conversations and more.
Attribution
Discover what events generate leads and which deals they influence with clear-cut attribution.
Zoom Sync
Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.
"The best thing to happen to HubSpot for event management since .... ever."
Squeeze More Value Out Of Your Events
Centralized Data
Streamline event management activities and attendee data within HubSpot, cutting out unnecessary tools while boosting data accuracy and availability throughout your company.
Enhanced Engagement
Deliver personalized and engaging experiences throughout the event lifecycle to improve relationships with prospects, customers, and partners, fostering higher satisfaction and loyalty.
Insightful Analytics
Gain key insights about event effectiveness and attribution, equipping your team with the reports needed to assess event ROI and implement a data-driven approach for future planning and improvements.
Scalability & Reliability
Transform your event management operations with customizable workflows, real-time updates, and reliable automated processes that save time, reduce errors and minimize oversights.
Recent Blogs
Why Event Attribution in Your CRM Matters More Than You Think
| July 3, 2024
In today's data-driven world, understanding the impact of every interaction is key to optimizing your marketing efforts. Event attribution in your..
Simplifying Event Management: The Benefits of Quick and Easy Check-In Processes
| June 4, 2024
Managing an event involves a lot of moving parts, but one area you can make smoother is the check-in process. By focusing on the needs of your guests..
Future-Proofing Your Events: The Role of CRM in Adapting to Industry Trends
| April 22, 2024
The event industry is ever changing. As new trends emerge and attendees’ expectations rise, the ability to predict and adapt these changes is..
Unleash the full potential of your field marketing events with the ultimate all-in-one HubSpot event management app.