
What would you do with all the time saved from transferring attendee reports between systems?
Manual list uploads? Not around here.
Turn your virtual event strategy into a well-oiled machine. Access real-time lists of registrants, attendees, and no-shows, automatically send recordings, update websites on the fly, and generate engagement reports — all inside HubSpot.
1. Create Your Event
Create your event in HubSpot, add the details, and watch as it automatically whips up event pages in CMS – no coding chops needed!
2. Invite People to Your Event
Easily create targeted lists for your marketing campaigns and use event merge tags for personalized email outreach. Let your reps send links directly to specific contacts, and make the most of these lists right in HubSpot.
3. Track Registration and Attendance
Generate dynamic CMS pages powered by customizable HubSpot forms, ensuring seamless sign-ups. Automate registration workflows for efficiency, and integrate Zoom to receive and manage attendance data effortlessly.
4. Target Post-Event Communications
Build dynamic lists from event registrations for tailored follow-ups or use workflows that activate with each event.
5. Align Sales and Marketing Teams
Boost your sales & marketing team's follow-up efficiency with attendees using segmentation tools for task organization and personalization, based on HubSpot data — turning post-event chaos into streamlined success and maximizing event value.
6. Report on Event Performance
Generate powerful reports that show key event datapoints like registration, attendance and engagement rates to show the overall success of your efforts.
7. Track Your ROI
Create impactful dashboards that show total event ROI including budget tracking and revenue impact using deal attribution workflows to make meaningful decisions about the future of your event strategy.
8. Repurpose On-Demand Content
event•hapily saves a URL to your event recording on the event record automatically, allowing you to pivot quickly to an on-demand strategy while simultaneously creating a resource library.
Communications
Segment registrants and attendees s to target relevant event updates.
Reporting
Generate reports based on registration, attendance, engagement rates & more.
Website Updates
Keep your website up-to-date with the latest event info.
Attribution
Discover what events generate leads and which deals they influence with clear-cut attribution.

Zoom Sync
Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.
Capacity Management
Automatically turn off forms when events reach max capacity or end.

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