Skip to content

REPORT
Analytics & Reporting

See what’s working — and what’s worth doing again — with full visibility into your event performance inside HubSpot.

Why Track Event-Influenced Deals in HubSpot?

Turn Events Into Measurable Growth Drivers

From registration to revenue, track every metric that matters and connect it directly to pipeline performance.

Make Smarter Decisions with Real Data

Use built-in dashboards and reports to spot trends, optimize spend, and plan your next event with confidence.

Keep It All Inside HubSpot

No need for third-party tools or exported spreadsheets — report on events the same way you report on everything else.

1. View a Full Event Dashboard in HubSpot

Track registrations, check-ins, sessions, revenue, and follow-up — all in a single dashboard, fully native to your CRM.

2. Measure Average ROI Across Events

See which events actually delivered — compare spend to revenue and spot which formats, audiences, or regions perform best.

3. Track Pipeline Generated per Event

Attribute deals to specific events and monitor pipeline impact — from first scan to closed won.

4. Analyze Event Attendance by Revenue Outcome

Understand how many events your closed-won contacts attended so you can double down on what drives real conversion.

5. Break Down Registration by Event Region

Segment registrations geographically to understand which regions are engaging most — and where to go next.

Report on Event Performance Without Piecing It Together

Stop chasing down form submissions, check-ins, expenses and campaign data across tools. event•hapily brings everything into HubSpot so you can report on registration, attendance, engagement, and ROI — all from one place.

No Matter Your Virtual Event Needs — We've Got You Covered
From Attendance Reports to Zoom Sync

event-hapily-communication

Communications

Segment registrants and attendees s to target relevant event updates.

Reporting

Generate reports based on registration, attendance, engagement rates & more.

Website Updates

Keep your website up-to-date with the latest event info.

Attribution

Discover what events generate leads and which deals they influence with clear-cut attribution.

Zoom Sync

Automatically sync meeting & webinar data from Zoom, keeping your lists updated in real-time.

Capacity Management

Automatically turn off forms when events reach max capacity or end.

event•hapily blog

The latest from the event•hapily team

Automate Like a Pro: Workflow Templates That Supercharge Your HubSpot Event Strategy

Automate Like a Pro: Workflow Templates That Supercharge Your HubSpot Event Strategy

From registration emails to ROI attribution, discover how event•hapily’s prebuilt HubSpot workflows help automate every part of your event ...

Automate Like a Pro: Workflow Templates That Supercharge Your HubSpot Event Strategy
Nikki Zangardi

July 11, 2025

Automation
Check-in Without the Stress: The Easiest Way to Track Attendance in HubSpot

Check-in Without the Stress: The Easiest Way to Track Attendance in HubSpot

Create a fast, flexible event check-in experience inside HubSpot with event•hapily. Scan QR codes, register walk-ins, and track attendance ...

Check-in Without the Stress: The Easiest Way to Track Attendance in HubSpot
Nikki Zangardi

July 11, 2025

Registration
Sync or Sink: Run Virtual Events That Actually Talk to Your CRM

Sync or Sink: Run Virtual Events That Actually Talk to Your CRM

Run Zoom webinars and meetings directly from HubSpot with event•hapily — track registrations, automate follow-up, and keep every detail exa...

Sync or Sink: Run Virtual Events That Actually Talk to Your CRM
Nikki Zangardi

July 03, 2025

event management

Level Up Your Event Strategy Needs with event•hapily.

Unleash the full potential of your industry events with the ultimate all-in-one HubSpot event management app.

Orca-Speaker

Get ready to event•hapily...

Request a demo today!